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Conversations for Change: Addressing the Need for Diversity, Equity, & Inclusion in Affiliate

Feb 24, 2021
Written by CJ Affiliate Credits

How can affiliate marketing make better progress on diversity, equity, and inclusion? This engaging discussion from the CJU20 Digital Series brought together leaders from across the digital ad industry to shed light on how they’re navigating today’s heightened discussions on systemic racism, how to lead teams to do the same, and ways we can all drive meaningful and lasting change. This conversation will inspire you to initiate change within your own spheres of influence, whether in your organization, team, or personal life.

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CJ Affiliate · Conversations for Change: Addressing the Need for Diversity, Equity, & Inclusion in Affiliate


This podcast is a recording from the panel discussion, "Conversations for Change: Addressing the Need for Diversity, Equity, & Inclusion in Affiliate" from the CJU20 Digital Series which was held virtually on September 23th, 2020. We also have a video recording from this sess... read more

How Website Speed Affects Your SEO Rankings?

Even though website speed itself has not been an official ranking factor in Google’s SEO algorithm until now, experts have largely proclaimed its importance for good SEO. With the upcoming Core Web Vitals update planned by Google for May 2021, which adds 3 new metrics to the Page Experience signal, website speed officially becomes a ranking factor. So now many webmasters wonder what the immediate impact of that change will be on the SEO searches. Looking for an answer to this question, we turned to top SEO experts and organized a #SiteSpeedForSEO Twitter chat where Aleyda Solis (@aleyda), AJ Ghergich (@SEO), Craig Campbell (@craigcampbell03), and Hristo Pandjarov (@pandjarov) shared their insights with us. Here’s what we learnt from them.

Website speed effect on organic searches after the Core Web Vitals update

According to Aleyda Solis (@aleyda), an expert in international SEO, speaker and author,Speed is already a ranking factor along many others, as the page experience... read more

How do I learn affiliate marketing in one week?

Affiliate marketing nowadays is one of the most joined businesses by online marketers.100,000 affiliates are in Clickbank only. Those kinds of numbers prove that affiliate marketing is doing well now. The fastest way to start is by tracking someone else's strategies and benefit from their experiences. How you can start affiliate marketing within a week? How to get more sales as an affiliate? What strategies should you grow faster as an affiliate?

Find a mentor who has the experience to help.

Find someone who gives you his guide for success, and will actually support you. You can’t start on your own. There are some affiliate marketing strategies you should know and follow to get quick success.

Join an affiliate network

There are many programs out there you can join for free, like Clickbank, Digistore24, Warriorplus, Jvzoo. But you need to choose a product that is popular and most sold by affiliates. But don’t turn a blind eye on the sales page of the ... read more

Conversion Rate Optimization Myths

Myth 1: Conversion rate optimization is all about A/B testing like changing button colors, text and call-to-action buttons etc

There is no denying the fact that tweaking your colors, texts and call-to-action buttons might result in slightly higher conversion rates, but it is not the ultimate solution to low conversion rates. You might hear someone saying something like: “I increased my conversion rate by two percent when I changed the CTA button color from green to red.”

It is meaningless, howeve... read more

Article Promotion Strategies That Build Backlinks

You’ve just spent the entire night putting the finishing touches on your newest blog post, foregoing sleep to make it absolutely perfect.

Then, before going to bed, you hit publish, hoping in the morning to wake up to thousands of shares and backlinks.

The next morning, you check your stats, and you’ve got three page views, and one nasty comment from someone who thinks you should delete your blog.

I’ve been there, and I know it sucks. You pour your heart and soul into your blog, and get no results.

This used to happen to me every time I published a post, and that’s why I stopped updating my site for a five-year period.

That is, until I re-educated myself and learned how to truly promote my blog and its content.

So now, whenever I slave away on an article, I know my job is not done.

Once my article is published, I need to promote the hell out of it to ensure it gets shares, backlinks, and all the other good stuff that comes with running a successful blog.

... read more

How often should I post, and what are the best ways to get traffic?

Starting a new blog is exciting, figuring out how to make it successful, is not. Knowing these few tips can help you take the intimidation and headache out of it.

POSTING ROUTINE:

Think quality over quantity.

Posting is great, Google loves it and your audience loves fresh content too. You'll want to post regularly and update old content from time to time.

Give your readers value! Don't content-dump on your site. Poorly-written, spammy or cheap content can do more harm than good. Three or four quality pieces a week will make a better impact than a new 'average' post a day. Quality content will boost your search engine ranking and encourage readers to keep coming back.

INCREASING TRAFFIC:

Organic or Paid advertising are the two main ways you're going to attract traffic. You can use one or the other, or even a combination of both, depending on your personal budget.

Organic Traffic- people find you through a search engine or even a social media site.

Affiliate Marketing Traffic Generation Strategies

E-commerce is the new way of the business world. A businesses’ success is largely dependent upon its online presence and marketing strategy. There are a lot of effective and inexpensive ways to make your company more visible and recognizable to consumers. Affiliate marketing is one of the most efficacious means of doing so.

Affiliate market is a strategy that requires some work and expertise, but it can help your company grow its bottom line exponentially. In a nutshell, it is about building relationships with parties that are trusted as authorities online. In essence, you are leveraging their reputation and prominence to build your own.

Affiliate marketing is the marketing strategy that keeps on giving. As you increase your company’s reputation through association with other trusted brands, you become a desirable affiliate for other companies who are looking to do the same. Once your business is established as a go-to source in your market, you c... read more

How to Choose a Niche for Your Affiliate Marketing Blog?

This guide was created to help you find the perfect niche for your affiliate marketing blog. These are the same steps I used to find my own niche. You can use this guide for non-affiliate marketing websites as well, but the focus will be on affiliate marketing.

What is Affiliate Marketing?

Affiliate marketing can be a tricky concept for beginners to grasp, but it gets easier once you understand the basics. Think of advertisements and how publishers place them in magazines, newspapers, online websites, and television stations. Publishers do not have to worry about creating the products themselves. All they must do is generate traffic with their content and receive increased ad views and revenue.

You are th... read more

Conversion Rate Optimization Tutorial

Conversion Rate Optimization (CRO) is a process of analyzing the data, statistics and website insights to improve the performance. Simply stating, it is increasing the percentage of converted visitors on your website.

You need to figure out the potential in your website. Search for what users are looking for and how you can fulfill their need to the fullest.

Importance of Conversion Rate Optimization

There are many reasons why CRO should be your top priority. Some of them are explained here −

  • Free customers − It draws your customers free of cost. You don't need to spend so much on advertising like AdWords. Cost per click is rising with a steep rise in the cut-throat competition in every area. Marketing channels like AdWords sway away your budget quickly.

  • Winner take it all − To compete with your customer, you don’t need to strive hard.You only need to perform better than them. Conversion rate optimization lets you understand your brighter side.

  • Assist you fi... read more

What is the first thing you should learn in affiliate marketing?

The most important thing is to follow an excellent way to get targeted traffic, and not to follow those free methods, as most of the free methods are useless.

Among the most prominent paid methods is to create ad campaigns on premium ad networks, for example ELeavers ad network, search google for (Tutorials for ELeavers Guide in How to Use Eleavers).

As this network offers you good and targeted traffic for a low advertising cost compared to some other advertising networks, and the platform has a support team that will be ready to help you in the event that you encounter any problem.

There is also a support team that will be ready to assist you in the event that you encounter any problem or have any question that comes to your mind.

... read more