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In today’s online environment, maintaining a good social media presence is one of the most important requirements for companies. With billions of users across social networks, your future consumers will likely spend a significant portion of their day on social media. As a result, the brands that make the best use will have the most success.

Although it is possible to run a social media marketing campaign on your own, the advantages of hiring a dedicated agency are numerous. 

Here Are Some Of The Top Reasons To Hire A Social Media Marketing Agency This Year To Take Your Social Media Marketing To The Next Level

Keeping Up With Recent Trends

• In outsourcing to social media marketing agencies, you will have a team of people who are all professional and trendsetters in their field. They don’t just pursue trends, they prepare them. That means that you are never behind, always ahead. In-house teams will always be playing catchup. An outsourced social media agency has more maturity... read more

With global email users reaching a whopping 4 billion in 2020, the potential of tapping into the world of email marketing is immense for businesses across the globe. This figure is expected to reach 4.6 billion by 2025. Also, email marketing generates an average ROI of $42. No wonder 87% of B2B marketers consider email as one of the top free organic distribution channels!

Best Email Marketing Practices to Boost your Business

Email marketing undoubtedly is one of the best strategies that you can leverage to boost your business and stay ahead of your competitors. After all, 73% of millennials look forward to communicating with businesses through emails. Simply put, email marketing if done right can help you generate sales and revenue for your business like never before. 

Here’s a look at a few of the many techniques that you can use to make the most out of your email marketing campaign:

1. Make the Signup Process Smooth

The first step towards the success of your email mar... read more

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Mobile training is the newest buzzword in the marketing training environment today. There’s no denying that the world has already developed a culture of mobile dependency over the past few years. Rather than being viewed as a distraction, L&D leaders have embraced it as an opportunity to provide quick and engaging learning content to their marketing teams, who are constantly busy with their daily responsibilities.

However, it is not enough to simply transform e-learning courses and modules into PDFs and make them mobile-accessible. To make your mobile training effective, you need content that is short but concise — and that’s where microlearning comes into the picture. By making learning mobile-friendly and easily digestible, learners can freely take their courses anytime and anywhere to their ultimate convenience. It is the perfect solution for busy marketers, who barely have enough time to spare for training. 

Getting started with Mobile microlearning

Mobile microlearning a... read more